UPS Pulse on the Online Shopper – a white paper

UPS contracted for a comprehensive study of the online shopper and the findings are in this report.  It’s worthwhile reading for ALL retailers! It explains how shoppers are making decisions: online only, online and in-store, online and p/u or return at store, etc. This study has valuable insight into the buyers’ expectations and why they will or will not recommend a retailer to others.  Download free at:

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